FAQ -- understanding the basics...

Just like traditional marketing, online marketing puts your business in front of people. It let’s the world know you exist, and more importantly drives sales! Unlike traditional marketing which is becoming less and less effective, the internet is booming and is the number 1 place your prospective customers go to search for your products and services. Why not make it easy for them to find you by using our online marketing services?

Online branding is a term that expresses how your business looks and is perceived by customers and potential customers online. If you want your business to look and appear professional, but you don’t want to spend a lot of money to do so, use The Sable Business Group’s services! Our online branding experts can turn your business from boring to spectacular in less than a week! Perception is everything online and it’s extremely important that your business is perceived in a positive manner. Put your competitors in the rear view with our modern online branding packages that are sure to help vault your business to the top!

Search Engine Optimization, often referred to as SEO, is the process of bringing a website to the top pages of major search engines like Google, Yahoo, and Bing. The goal is to appear at the top of the search results for targeted keywords related to your business products and services. As an example, suppose your business sells gold coins and Larry from Seattle is dying to get his hands on some gold coins. He goes to Google, types in the term “gold coins” and your business website appears on the first page. He clicks on your website, likes what he sees, and buys your gold coins! That’s the magic of Search Engine Optimization and M & R’s SEO services.

The better question is, what isn’tincluded in our SEO packages?! SEO is an ever-changing science and to keep up with Google’s frequent changes, we track these changes and use every resource possible to keep our clients on the first page of search engines. We use a variety of white-hat (safe) methods to get your website seen on thousands of pages across the web and placed high on the search engines. Some of our strategies involve utilizing: Web 2.0 properties, articles, press releases, videos, blog comments, blog posts, social bookmarking and social posts. Social media is now an important part of any successful SEO strategies so why not work with the experts at The Sable Business Group!

This depends on your business’ industry and your competition. Some clients see first page rankings in 30 days, others may see results in 60-90 days. With competitive markets, we start by not only targeting the high-traffic phrases, but the lower-traffic phrases as well. So as we are building up to first page rankings for your main keywords, we have you on the first page for lots of smaller keywords that are still important for your business and drive traffic to your website. Typically, regardless of your market, you will see positive results in 30-60 days.

Unfortunately no. Your rankings will most likely not remain on the first page if you discontinue SEO services with The Sable Business Group. Over the last few years we have helped a variety of businesses with their Search Engine Optimization and we have seen firsthand what happens after 2-4 months of discontinuing our SEO services. Their rankings drop. This is especially true for competitive markets. SEO marketing requires ongoing efforts and constant monitoring. and tweaking. If you are serious about dominating your niche online, you need to remain engaged in SEO marketing and it will pay off tenfold!

Pay Per Click, often referred to as PPC, is an advertising model used on search engines. Advertisers place ads on the search engines and pay each time someone clicks on their ad which directs them to the advertiser’s website. Ads can be seen at the top of the search engines, above the organic listings, and to the right of the organic listings. PPC is the fastest way to receive targeted traffic to a website, but can be very expensive if you don’t know what you’re doing. On the contrary, working with a professional online marketing firm like M & R can create super-targeted traffic and leads for your business in a short amount of time. Make sure you hire a top-notch pay per click management company to get you the best results possible at the lowest prices.

Social media marketing is booming right now and smart businesses are taking advantage of savvy social media companies like The Sable Business Group! We use cutting-edge social media marketing tactics to get your business noticed, talked about, and more importantly create engagement! From weekly blogging to daily interaction on the world’s most popular social media sites to free weekly giveaways on Facebook; The Sable Business Group uses a variety of proven social media strategies to get your business the best results! Learn more about our amazing social media packages here.

We are fortunate to have worked with a diverse group of businesses from a variety of different industries. Our management team hires copywriters who have familiarity and experience in specific industries that match our customers products and services. If you think your business is too complex for our copywriters, think again. We’ve assembled a top-notch copywriting team with experts in journalism, engineering, and many other disciplines. We guarantee we can find a copywriter to meet your company’s needs.

Do you just want a website for the sake of having website or do you want people to actually visit your website? Investing in a website and investing in a Google-friendly, user-friendly website are 2 totally different things. Ordinary web designers focus strictly on web design, they don’t care nor do they have the knowledge to create SEO friendly websites. A website that looks nice, but can’t be found online does your business no good. The Sable Business Group creates professional, stunning websites that are not only Google-friendly, but user-friendly as well. Before creating a client website, we conduct competitive and keyword research to discover what your prospective clients are searching for. We then install premium SEO plugins and strategically place the targeted keywords throughout the website and in the meta tags. We use the popular content management system WordPress so our clients can easily login to their website, upload pictures, create posts, and make changes with ease.

Yes! The Sable Business Group now provides fully responsive websites that work on mobile devices, tablets, and of course desktops. We make it easy for your prospective customers to view your website and contact you no matter what device they are using to browse the web! View our web design services page to view samples and to learn more.

You may be correct, but if they aren’t on Facebook they could be on other social media sites like LinkedIn, Twitter, or Youtube. Even if you don’t think they use social media sites at all, they definitely use Google or another search engine frequently. And guess what? Google, Bing, and Yahoo LOVE websites who actively participate on social media sites. So what reward do they give their favorite websites? First page rankings! Social media is now a must-have if you plan on getting positive exposure online. It’s no longer an option but a much valued necessity that provides high returns month after month.

Of course! We provide detailed monthly reports on all of our services. Plus, you can easily see what we are doing just by logging on to your blog and social media sites. If you invest in our monthly SEO services you will get a detailed report every month with your current rankings in Google, your website traffic, plus a ton more! If for some reason there is an extra feature you would like us to monitor we have no problem doing that. Just let us know and we will provide you with more detail than you could possibly imagine!